Unboxing. Sustainably.
For Ghoom, an earth-friendly packaging studio, sustainability is a bold declaration of purpose, not just a trend. Founded by Rushika, a visionary whose honesty and straightforward commitment to eco-friendly innovation shines through the company, Ghoom dares to be different.
While most sustainable packaging brands rely on green, Ghoom embraces red - a vibrant symbol of passion, energy, and revolutionary change. This vermillion isn't just a hue; it's a statement. The brand stands out with a dynamic spirit that proves sustainability isn’t a trend but accessible and convenient.
Co&Co captured this unique essence by crafting a visual identity and brand narrative that resonates with both B2B and B2C audiences. We designed an eco-friendly mascot and a seamless e-commerce platform that together tell a compelling story - a future of packaging where environmental responsibility meets innovation. Ghoom today is an e-commerce experience that constantly proves that when sustainability is painted in red, it’s not only eye-catching, it’s transformative.
Client: Ghoom
Industry: Start Up; Wholesale & Retail Packaging
Services:
E-Commerce Platform
Mascot
Visual Identity
Brand Creatives + Story
